Case Samuel, Vice President of Sales at Sunrise Fresh, LLC found himself in a new sales role at his family's company after being drafted for the Chicago Cubs and then sustaining an injury that ended his baseball career. You'll hear Case's story on how he landed the role he is in today, the challenges and blessings of with working in a family owned company, and what selling on Amazon has done for their company's revenue with valid tips and information you can utilize in selling your products on Amazon. Case also shares great insight on lessons learned as a new salesman in the CPG industry.

A few sales tips from Case:
"Never close a door."
"Do NOT smear or bash your competition, you may need each other some day."
"Know the facts about your products and don't sell anything you're not passionate about."

Learn more about Sunrise Fresh, LLC:
https://sunrisefresh.com/
Sunrise Fresh on Amazon

Connect with Case Samuel on LinkedIn

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Music on this episode:
“Onion Capers” Kevin MacLeod
www.incomptech.com
Licensed under Creative Commons: By Attribution 4.0 License http://creativecommons.org/licenses/by/4.0/ 

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